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Samsung, National Geographic join forces for endangered animals

2017/11/09 11:00

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SEOUL, Nov. 9 (Yonhap) -- Samsung Electronics Co. said Thursday it will participate in National Geographic's photo exhibition for endangered animals by installing its high-end televisions at the venue.

The South Korean company said the exhibition, which will kick off Friday and run until March 4 at the War Memorial of Korea in Seoul, will showcase photos of endangered animals on The Frame premium TVs.

The exhibition is set to display photos of 5,000 animals and raise the public's awareness of environmental issues.

Samsung said it will also sell 30 photos of animals at the exhibition, with the proceeds to go to environmental conservation.

The high-end Frame TVs boast a frame-like design and in "Art Mode" display customized artworks or photos when not in use.

Models pose with Samsung Electronics Co.'s high-end The Frame television displaying a photo of an endangered animal in this photo released by the company on Nov. 9, 2017. (Yonhap) Models pose with Samsung Electronics Co.'s high-end The Frame television displaying a photo of an endangered animal in this photo released by the company on Nov. 9, 2017. (Yonhap)

colin@yna.co.kr

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