By Lee Minji
SEOUL, March 27 (Yonhap) -- South Korea's top mobile carrier SK Telecom Co. said Wednesday its joint venture has launched a smartphone health management service for corporate customers as the company is moving to diversify its business portfolio.
Health Connect, a joint venture between SK Telecom and Seoul National University Hospital, has introduced "Health-On," a personalized health management service that provides healthcare solutions by analyzing a user's condition through a smartphone application, according to SK Telecom.
A smartphone application and an activity tracker, which can be worn on the wrist or clipped on to a belt, analyze the user's lifestyle patterns by measuring their calorie intake and exercise.
The information is used to provide appropriate weight loss goals and exercise plans. Users can also receive health consultation from professionals at the university hospital.
SK Telecom said the joint venture has started providing the service to its own employees and plans to expand the service to other corporate clients.
The service is scheduled to become available for individual customers in the second half, according to the company.
A company spokeswoman said SK Telecom may team up with overseas partners to expand the healthcare service to global customers but said no details have been fixed.
The service launch is part of the top mobile carrier's efforts to nurture new profit sources amid market saturation. In addition to the joint venture, SK Telecom has also purchased a stake in a Chinese medical equipment maker.
KT Corp., the country's top fixed-line and No. 2 mobile operator, has also teamed up with the medical division of Yonsei University to tap into the healthcare business.